Pessimism is installed in the automobile sector. That puts it …show ANIACAM Observatory in its latest survey reveals that 33% of its affiliated companies believes that the sector is in “free fall” while 67% do not expect improvement in 2012. This survey, conducted between representatives of the 35 companies that import, is a clear reflection of the situation and the “spirits” that exist in the automotive sector, as well as a thermometer of consumption in our country.
The stage continues to be unflattering for brands and dealers and that “the data have not changed with respect to the first survey was conducted late in the first half of 2011 and the outlook remains negative,” Lopez Madrid explicaGermán president ANIACAM.
“The main problem to revive the market remains difficult for customers to access the funding.” In fact, says Germain Lopez Madrid, “66.6% of respondents said that for customers is more difficult access to credit.” This reality, coupled with the evolution of the economy influences the fact that, although customer traffic at the site has been maintained or increased in 83% of cases in local traffic to buy a car has decreased by 78% of partners surveyed. “Customers want to renew their vehicle and use the internet to learn about the products but the difficulties in obtaining credit throw them back at the time of going to the dealer,” says Germain Lopez Madrid.
Posted in Automotive News | 
Tags: automotive industry, automotive sector, customer traffic, customers, industry provides